- We know eCommerce. Broadway Technologies specializes in eCommerce systems,
and to that end we've spent literally years to understand
what makes eCommerce sites succeed.
- We know the car business. The Chairman of the Board of our company
has spent a 50 year career owning and operating successful dealerships.
Our
CEO's family also has a long history in the car business, including
experience on both the corporate and dealer sides. In
addition, we cooperate closely with our clients to keep on top of what
makes vehicles move
in the current auto sales climate.
- We know internet marketing. Internet marketing is simple if you know
the right things to do. However, it is easy to waste time doing things
that don't help your sales at all. We know the difference.
- We know business application design. Our lead program designer has
more than 30 years experience designing computerized business applications,
effective user interfaces, and truly useful business reports. Very
few
web design firms have this type of experience at their disposal.
- We know web site design. Our web design staff has been designing web
sites since there has been such a thing, and we know the elements
that make a web site effective. Creating a successful web site is much
more
than just making a pretty picture and placing some words and hyperlinks
in it.
Quite frankly, although almost every auto dealer has a web site, very
few have effective web sites. We've reviewed literally hundreds of auto
dealer web sites, and found only a handful that avoid serious mistakes
in how their product is presented.
Web site mistakes cost you
real money ... to the tune of at least tens of thousands
of dollars a month in lost sales ... net! Sadly, web sites containing
these mistakes are created at every price point in the industry, from
the most expensive providers all the way down to the 'wannabees'.
Here's the good news:
We know what the mistakes are, and they don't exist on the web sites
we develop.
Call us now to find out how we will increase your leads and your sales
with Showroom Advantage!
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